Matt Damon Is Getting Royally Roasted For Appearing In This Ad

Featureflash Photo Agency/Shutterstock

By Shana Aborn/May 13, 2022 9:52 am EST

Matt Damon — yes, the Matt of “Good Will Hunting,” “Saving Private Ryan,” the “Bourne” and “Ocean’s Eleven” series, and the upcoming “Thor” movie — starred in a 2022 Super Bowl ad for Crypto.com. The spot (seen here on YouTube) featured him walking through a gallery showing explorers, mountain climbers, one of the Wright Brothers, and astronauts about to board a shuttle. “History is filled with ‘almosts,’” he intoned. “With those who almost adventured, who almost achieved, but ultimately, it proved to be too much.” Damon praised the “mere mortals, just like you and me,” who face the thrilling unknown “with the four simple words that have been whispered by the intrepid since the time of the Romans: Fortune favors the brave.”

The message: Crypto is uncharted financial territory, but you can be a brave pioneer and risk investing in it. Well … it seemed like a good idea at the time.

Selling cryptocurrency may not have been a good move for Matt Damon

YouTube/CryptoCom

Social media has been mercilessly bashing Damon for promoting such an unreliable product. A punster quipped, “Matt Damon’s crypto shill ad should have been called Bourne Yesterday.” Another noted, “Matt Damon isn’t sweating that Super Bowl ad urging you to invest in crypto — after all, Matt got paid in good old fashioned U.S. dollars.”

One tweet blasted the ad’s message about courage. “In retrospect, the funniest thing about the Matt Damon crypto commercial was that it was linking crypto investors to early explorers wandering through the unknown,” they said. “Well guess what … a whole lot of explorers died exploring!”